At CES in Las Vegas today, Palm unveiled a sleek new smartphone, the Pre, and an exclusive partnership with Sprint to distribute it.
Palm executives say the touch-screen device and the new operating system inside of it, WebOS, break new ground in the fiercely competitive smartphone market. The phone’s selling points include an emphasis on fast Web browsing and efficient multitasking.
Jon Rubinstein, executive chairman of Palm, resisted comparisons between the Pre and the iPhone from Apple.
“Our intention was never to build an iPhone killer but to build a killer Palm product,” Mr. Rubinstein said in an interview. “The Pre allows us to get back in the game."
Ed Colligan, president and chief executive of Palm, told a press briefing at the Consumer Electronics Show that the Pre would be available in the first half of the year — “as soon as possible.” The company did not disclose its price.
Hopefully this device helps Palm turn things around. They were a market leader in the smartphone space for years but now they are fourth behind RIM (BlackBerry), Windows-Mobile phones and the iPhone, according to recent data from comScore.
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